Åre 2019 is a hot topic for discussion, especially among the local residents and business owners. The September Open House at Åre 2019 was well attended and the town dwellers enjoyed both the official World Championships soup and an update on the plans for the Championships and what that means for the town itself.

– I decided to come because I was curious about what is being planned and what is going on right now. The event will impact many of us in different ways, either as businesses or residents, said Andres Sihvonen, who owns a business and also runs a rental business in town.

More than a hundred local residents came to the Swedish National Arena on Thursday to enjoy the official World Championships soup and to hear an update on the event, the overall plans for the town and the National Arena. The main goal of the September Open House was to provide the town residents with an update on the plans for the Championships that directly impact their daily lives, be it as residents or business owners, including which parts of the town will be impacted by traffic restrictions.

Niklas Carlsson, CEO of Åre 2019, kicked off with an update on the overall status of preparations and what is still to come before February 2019. Kaj Linde, Event Director, provided a more detailed update on traffic arrangements around the Arena and the town as well as on the lay-out of the finish area during the Championships.

– It sounds like there is a good overall plan, both with the competitions and the town itself. It’s looking quite promising in my opinion, stated Andres Sihvonen.

Andres Sihvonen

Hans Olsson, Assistant Sport Director, and Madelene Aalto, who is responsible for the volunteers, clarified the plans for the ski system and the set-up of the field of play, along with providing a status update on the number of volunteers recruited. The feedback received confirmed that the information session was useful and that the participants were happy to receive a status update on the progress of event preparations.

– I am not worried. As long as there is dialogue I believe that we can resolve any issues. What I took out of the presentation was that the goal is to make sure everyone is happy with how it’s done. I am optimistic. It is good to be included from early on, as too late in the planning process it will be difficult to make any changes, concluded Sihvonen.

Åre 2019 in a nutshell

65-70 participating nations
11 medal competitions from 5-17 February 2019
More than 600 athletes
1300 international media representatives
More than 600 broadcasting hours
120 000 visitors in Åre
700 million TV viewers worldwide

Åre 2019 sustainability program aims to focus on all three dimensions of sustainability: environmental, economic and social. One of the main goals of the event is to deliver fossil fuel free World Championships.
Åre 2019 cooperates with Håll Sverige Rent (Keep Sweden Tidy), Protect our Winters, LRF (Federation of Swedish Farmers) and is working towards the ISO 20121 certification for sustainable events.

Sponsoring, use of logos and merchandise
Only the official Åre 2019 sponsors are allowed to use the World Championships logo. All use of the Åre 2019 logo must be approved by the organizing committee and other right holders.
Presenting sponsor SkiStar has the exclusive right to sell Åre 2019 merchandising.

Ski system and the National Arena
The Championships will have some limited impact on the ski system but most of the slopes will be open as usual.
SkiStar will be grooming all slopes regularly and offering the normal level of service despite the Championships.
The men’s downhill will start from the top and the ladies’ downhill start will be to another direction as previously.

Åre town

All medal competitions will be carried out in the Swedish National Arena.
The qualification races will be staged at the Hamrebacken in Duved.
A sponsor village will be located next to ICA and the train station.
Åre Square will be the center of the World Championships festival area.
The Medals Plaza will be located in the park next to Åre Square and will host most of the ceremonies.
The town will be closed for traffic the same way as during the Fall Market (Höstmarknaden).


More than 800 volunteers have so far confirmed their participation in the Åre 2019 FIS Alpine World Ski Championships.